hi coffee uk

branding  |  graphic design  |  illustration  |  web design

Hi Coffee are a chain of premium coffee shops based in travel hotspots around the UK. Since 2015, we have been developing their visual brand to scale with the business and respond to in-store challenges and wholesale changes to format and product offerings.
Brand guidelines document for coffee shop in south wales
We have been responsible for developing not only the core brand, but a number of sub brand and store identities that have aided operations. Helping to categorise menu items, promote seasonal offerings and highlight HC's all inclusive values
Hi Coffee sub brands animation
Sub brand marks for coffee shop in South Wales
Graphic design items for coffee shop in South Wales
Going against industry convention we opted for an illustrative imagery style which provides the client with a flexible, cost effective alternative to product photography. This imagery is used boldly in store, online and on social.
Menu design for coffee shop
Illustrated poster for coffee shop in store promotion
Illustrated poster for coffee shop in store promotion
Poster design examples for coffee shop
We developed Hi Coffee's first website giving them a platform to promote their product offering, showcase their store locations and to communicate their brand story and impressive values to their prospective clients.
View the website at www.hicofee.co.uk
Illustrated coffee shop menu design
Packaging design for coffee shop own brand coffee blend
Coffee shop infographic design
"These guys have helped deliver the change required for my company. In this industry, you need to work with people you can trust, call upon and deliver. Arobase do just that all in a cost effective, efficient way."
Website visuals for a coffee shop