Signature Sports Coaching offer outstanding sports provision, sport fundays and PPA cover across multiple schools in the Bristol area.
It was our task to develop a brand identity that appealed to both children and adults, as well as encouraging local schools to get in touch. A somewhat wide and diverse audience
We developed an aesthetic around a playful typeface combined with professional messaging and colour palette. In addition to the usual brand assets, a bespoke set of characters were created as collectibles for the children – with each character based around a letter of the alphabet and a relevant sport for that letter. It aided as both an education tool, as well as an exciting addition to the companies services.
In addition to a multi-page responsive website (complete with an integrated booking system), Arobase developed stationery, promotional flyers and roller banners - all inclusive of the professional identity and quirky characters.