Regent Projects

Challenge

Regent Projects specialise in commercial interiors and office fit out, working with large corporates from design to installation. With the pandemic putting a stop to traditional networking and corporate events, Regent Projects decided it was time to modernise their brand identity and better utilise their website as a marketing tool.

Solution

The new identity sees a development on the previous RP monogram in favour of a sharper, angular symbol. From the new logo we established a dynamic theme which carries through the website and various graphic design touchpoints. The brand was stripped back to a monochrome colour palette with bright accents, providing a contrasting backdrop for case study imagery to take centre stage.

New responsive website was a key deliverable in the new brand rollout
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Example of how the brand colour palette adapts to case study imagery
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New typographic treatments give clearer hierarchy to brand messaging
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View Client Website

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Website before/after highlighting the shit towards an image-led project showcase
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Brand assets applied to deliverables including vehicle livery and workwear
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Regent Projects utlise local community sponsorship and have banners displayed at sports clubs
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